Is There a Return of Investment in Digital Marketing?

Digital marketing is becoming a very popular platform to gain more customers, online presence, and access to a global marketplace. All of which is very good for your business, but at the end of the day, are you able to get a return for your investment? Your return of investment or ROI is a metric where you can see if your dollars are getting its worth. Yes, you may be getting heaps of online engagements on social media, website traffic and even more leads but the question remains, does digital marketing get an ROI?  With the help of a high quality digital marketing agency, it definitely is.

The answer is, yes. You can definitely get a return of investment to your digital marketing, especially if you focus on the correct metrics to measure. Let’s face it, digital marketing is a herculean task and reading the metrics to see your ROI is another tough job. Here are some of the things to check to make sure your ROI is right on the nose:
1. Steady Website Traffic
Your website is your main platform for your digital marketing strategy, once you are able to get higher ans steady website traffic, this means that your marketing strategy is starting to get its ROI.
2. Higher Conversion Rate
Your main website is there to create traffic as mentioned, but make sure that it is also able to convert the customers it attracts. This is one of the ways you will know your investment is working.
3. Better Leads
If you are getting the steady traffic, better conversion rates then these will equal to gaining better and qualified leads. These leads will help you determine if the prospects are likely to buy your product based on their engagement to your website.
4. Faster Sales Cycle
Once you have great leads who are really into buying your product, the sales cycle becomes faster which mean better return of investment.
5. Customer Retention
You will know your digital marketing strategy is working when you have great customer retention. Remember its a lot easier to sell to people you already know than attracting new ones.
These are some of the things you must keep an eye on to make sure that you are getting a return of your investment in your digital marketing strategy. Work on each metrics and you’ll surely get your money’s worth in the long run.

Looking For New Wheels For Your Car? Here Are 3 Popular Brands

Wheels don’t make the car, but they should. The wheels you put on your car can elevate your status. Or not. If you want to go for the most affordable ones, grab four steelies, but if you want to impress, the following three brands will do, whether you’re driving a Toyota Hilux, Ford Ranger, or Mazda 3.
KMC Wheels
To complement your 4WD beast of a car, KMC Wheels offers aggressive, rugged wheels that will work off-road and on the streets. Some excellent choices are KMC’s Monster II, Slide, Hoss, Rockstar, and Addict. These provide an awesome fitment for your chunky tread and will impress with their deep dish wells and hard, edgy design. Built for those of you who drive 5, 6, and 8 stud cars, you can’t go wrong with these wheels.
Available in matte black and matte black machined face.
King Wheels
Legends around Australia, King Wheels has been in business for decades. They offer premium quality wheels that, often, outrank many other brands. When you take your car off-road, you’ll want to have the King Daytona wheels at your disposal. With a 6 spoke design, and head-turning finish, hitting the muddy trails in style will be your future.
The King Daytona wheels come in black machined face and satin black.
With innovative designs, including a hardcore mesh spoke design, the PDW wheels are designed to stand out. These can be used for any car, whether a SUV, 4×4, or passenger. PDW is known for its unique designs that can handle the toughest drives. To put the finishing touches on your vehicle, the Velocity wheel is the perfect choice. Its complicated mesh design looks amazing. Available in silver machined face, your car will be on everyone’s mind.

Tips to Find Best Family Friendly Accommodation

Some tips that will help you find good accommodation in Sydney CBD that will keep you, your children and your loved ones.

Well investigate

Log in online and check the family accommodations available at your vacation destination. There are exclusive websites that offer information about family accommodations and forums where people give suggestions and comments about the resorts or hotels they have visited. All this can give you an idea not only of the available accommodation but also of the factors to take into account when making the reservation.

Space of the room

The type of room available for your children plays an important role in choosing a home. Most parents prefer to choose an adjacent room, where appropriate since it is easy to keep an eye on the children and maintain some privacy. To avoid stress, you can choose the suites because they have a separate bedroom for the children’s room, as well as living and dining areas where you will feel like family. If nothing works, the hotel should offer at least the next rooms for parents and children, preferably with discounts that will make your vacation without complications.

Look at the restaurant options.

It is very important to know if the food served at the hotel or resort is suitable for children. Most of these days the accommodations offer food options for children. Some even go further to offer free meals to their children.

Concessions available for family/children.

It does not matter who you are, you do not want to spend a fortune on housing. Look for hotels that have family discounts or concessions for children. Some places have a concession for a second room for children when parents reserve a room. Ask about concessions for amusement parks, zoos or any entertainment for children in the city you visit. Generally, you can get coupons available in the lobby or in your room. Some hotels also offer free meal options for children when booking a room. All these small discounts can help you save well-earned money on your vacation.



“Get On is the first song I wrote after Deep Heat. I think I was obviously still in that world musically. A friend and I were talking about love, of the physical variety. In a rare moment of quotable advice I said “well, before you get off, you gotta get on”. I was quite impressed with myself. Finished the words employing my best Jim Morrison impression. Enjoy” Alex…